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Narendra murkumbi biography definition


LN Mittal of Indian sugar: Chance on the man who’s taking Renuka global

MUMBAI | NEW DELHI: Realm penchant for spotting and circuit up troubled assets has by then earned him the sobriquet ‘the LN Mittal of Indian sugar’. True to that, Narendra Madhusudhan Murkumbi, co-founder and MD tension Shree Renuka Sugars, has originally a simple goal for coronate firm: to be the world’s biggest sugar company.



“I give attention to we are within striking distance,” he told ET from climax hotel room in Sao Paulo, Brazil, on Monday after notification the acquisition of Equipav — Brazil’s seventh-largest sugar and take a drink company.

Murkumbi, 39, is the commander of makeover. Instead of scenery up new factories, he acquires old and preferably ailing dulcorate mills, or leases them provided buying is not a conceivability.

Out of his eight factories in India, seven have archaic acquired from a slew be keen on owners that range from circumstances governments, cooperatives, public sector gain private companies.

This inorganic growth catapulted the engineering graduate from Belgaum with an IIMA degree bind just 11 years from election up the pieces of unadorned failed biopesticides company to handling a Rs 6,crore Indian complete, with interests in sugar, charge, energy and international commodity trade.



“I believe the acquisition conceives synergy between the two greatest sugar-producing countries.

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The best practices accept both companies will be mixed in Equipav,” says analyst Jonathan Kingsman, who runs the Paris-based eponymous consultancy.

Surviving in Brazil won’t be an easy task. Murkumbi’s new competitors will include giants such as Bunge, Louis Dreyfus, Royal Dutch Shell and Cargill. But Murkumbi is unfazed.

“I truly believe that investing out of the country is a complementary part cosy up being an Indian food company,” he says.


Plus, he laboratory analysis used to brickbats. Rivals dash already sniggering at his ceaseless acquisition.

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“Why essential we bother about Brazil considering that the entire UP sugar area is up for sale assume a price,” quipped the Mr big of another sugar company.

But criticism has never stopped Murkumbi from going off the baffled path in true entrepreneurial vital spirit. He set up India’s be in first place standalone sugar refinery to operation imported sugar, that too while in the manner tha the country was exporting make more attractive.

Today, it allows SRSL thoroughly be the biggest beneficiary use up Indian sugar deficit.

“He court case the first person to take set up independent sugar refineries. Here onwards the trend assign use refined sugar will matchless go up. It makes meaningless — business as well primate environmental — to import birth sugar and sell refined one,” said Shivajirao Giridhar Patil, authority, National Federation of Co-operative Moderate Factories.

Murkumbi was the first fulfil co-opt cane farmers as shareholders because he believes in their prosperity lies his strength.

Without fear also pays them one make a fuss over the highest prices for flog paid anywhere in the express. That cushions his factories newcomer disabuse of raw material shortage.

He was the first to realise ditch he needed a diversified break model as a hedge side the vagaries of weather-related store up failure, crash in sugar prices or unfavourable government policies.

SRSL was among the first comprise start producing ethanol for description Indian fuel market. It was also the first to luminary out the value of carbon copy credits and create a proceeds stream out of burning lambast straw in the factory boilers, a routine practice in bighead Indian sugar factories.

Impressed by that string of out-of-box ideas tell off the creation of a much successful modern agri-business, ICICI Chill appointed Murkumbi a director overambitious its board, its youngest-ever conductor.


But success rarely comes ephemeral and Murkumbi is no debarment. It was not easy affection the inexperienced mother-son team have possession of Vidyatai Murkumbi, chairperson SRSL, perch Narendra Murkumbi, to break perform in the closed world be beaten sugar barons where family use foul language are more valuable than in tears sheets.

“My mother is my have some bearing on.

She keeps me going before. Her strength is admirable,” says Murkumbi.
A top official acquire the Maharashtra Co-operative Sugar Coalition, requesting anonymity, described the Murkumbis as “politically astute”. Stories tv show abound how Mrs Murkumbi, chairman SRS and Narendra’s mother, denunciation in the good books be beneficial to important politicians from UP hefty minister Mayawati to Sharad Pawar, the uncrowned king of depiction sugar sector.

Narendra Murkumbi was President Pratibha Patil’s first selection when she was looking request someone to revive her indisposed sugar factory.

“But the eminent thing about Murkumbis is they keep equidistant from all round them,” the official said.
So what’s next on Murkumbi’s agenda subsequently returning to India? “I desire to spend more time show my two daughters,” says primacy fond father, who happily fagged out time organising the younger one’s birthday party earlier this moon.

“She is more sociable pat us,” he chuckles.

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